CURIOUS CATS
Ty Shee Zen, a symbol of emotional design
1- We share our creations. Our curious cats are our creations (2018-2022).
2- The 12 Curious Cats join us to celebrate 5 years of creativity.
3- Each Curious Cat spontaneously invites us on a creative journey. Each of the 12 cats has its own story.
4- Explore the online catalog to learn more about what Tysheezen means to all of us. This is not a typical setup.
5- Ty Shee Zen is not just a "functional product" created by a creator, it is our collective presence in the world - in solidarity with international practices and efforts.
6- Creators thus come together in our public sphere, proposing an approach to life based on sharing. Our creators are people with great depth of vision and enormous aspirations.
7- Ty Shee Zen opens new horizons: our curious cats can not only reveal our shared presence in the world, but also our profound individuality and the subtlety of our thoughts and knowledge. One of the 12 cats is still stuck in Giza, Egypt, due to transportation complications. Prepare to be amazed by these creatures, challenging our physical and mental boundaries.
8- Ty Shee Zen transforms its initial object - In this perspective of transforming the iconic object, the focus is not on seeking novelty, but on setting our creative process in motion. We approached the creation of the curious cats in an organic way, going beyond the raw material.
We entrusted each of the twelve creators with a defective cat, graciously provided by the manufacturer of our cats.
Each buyer realizes that each Curious Cat is a unique work of art, surprising themselves by dreaming of a singular future and an amazing story to tell. Our creators had complete freedom to create their own Curious Cat, according to their inspiration.
9- Our collective online stories, with lots of flair and charming big ideas .
The first time I visited the factory, I congratulated the team on our first cat productions. I caught a glimpse of large containers filled with all the waste to be recycled. In this pile, I saw our colored cats and inspected them for imperfections.
Aware of the need for recycling, I question myself: it comes to me to thwart this elaborate recycling process as currently practiced: the collection of recyclable plastic material, then recycled, is still a challenge today because it is a complex transformation process involving new pooling of resources between the service provider and the commitment of the client.
We know that recycling remains a significant challenge, primarily because it's a transformative process involving new agreements between service providers and customers. Current technology only allows us to manufacture 100% recycled black cats from plastic waste. Perhaps in a few years we'll be able and happy to produce recycled industrial cats in all colors. Or, conversely, we'll tell you that the process is still too expensive and the lead times too long, in which case, the recycled Ty Shee Zen cats in our shops will all be black and will become part of our new vision.
So, the question will arise: "how to make your cat unique and personalize it?"
We will do as the 12 creators of our tribe have already been working on since 2019!
We are ready to embrace this transformation with emotion, as our initial adventure was to prioritize the colors of our unique product to spark curiosity and creativity. We are at a turning point, ready to breathe new life into the design object and, emotionally, to invent a new, vibrant story. This is our challenge. Thank you to the creators who work tirelessly every day.
Maher's Curious Cat is in Egypt